MC²IT Workshop - So You Have An Idea: Now What?

Now that you have that promising idea for a new business, what are your next steps? Do you have what it takes for startup of a new business?

Conceiving that new idea for a product or service is one thing, but actually bringing it to fruition is quite another. Getting a product to market spans a wide spectrum of activities that include planning the business, securing funding, and promoting and selling the offering.

Using business principles, real-life examples and a case-study exercise, this workshop will introduce you to the considerations and steps required to start your new business. The workshop material applies not only to high-tech innovations, but also novel ideas for conventional products and services.

How You Will Benefit

  • Understand what it takes to develop a promising business idea.
  • Learn how to evaluate and improve the idea.
  • Acquire a basic understanding of what it takes to plan, fund, and start a new business.
  • Understand the differences between entrepreneurial and venture capital startups.
  • Gain familiarity with different funding options and associated tradeoffs.

Who Should Attend

The workshop is designed for aspiring entrepreneurs in college, at work in established companies, or any individual interested in learning what it takes to bring a new product, service or business to market.


This community workshop is jointly sponsored by MC²IT, the Santa Clara Chamber of Commerce, and Key Point Credit Union.

MC²IT, Santa Clara Chamber of Commerce, Keypoint Credit Union

Workshop Overview

Presented by MC²IT (Mission College Center for Innovation and Technology), this two-evening workshop explains the start-up process and profiles successful entrepreneurial companies and the types of individuals who start them.

The workshop will include light snacks and a case study reading assignment for an in-class exercise on the second evening. Attendees will be encouraged to bring wireless laptop or notebook computers for the exercise.

6:00-9:00 PM, February 6-7, 2013

Key Point Credit Union, Santa Clara, CA

$25 (with early-bird discount)

$35 after 1/25/2013.
Eventbrite - "So You Have an Idea - Now What" - TWO-NIGHT Workshop for ONE LOW PRICE

About the presenter: Larry Kubo